I find an unusual URL in my blog stats. Naturally, I click on the link and it takes me to a free backlink checker. Nice. Whose site? ‘SEO PRO‘ of Australia. Thanks, chaps.
Did they spam me? No. Did they get me on their site? Yes. Did they give me something that added value? Yes. Am I blogging about them in return? Yes.
The mechanics of how someone appeared in our blog stats is the clever bit. Think about it. Unknown to us, one of the hundreds of businesses we’ve put a link to on G2B@blog has used the SEO PRO tool. Their results have turned up a backlink to the G2B@podcast, which they’ve then clicked out of curiosity. The referring page’s URL that appears in our stats? SEO PRO’s backlink checker. “Ooh” says I “who’s that linking to our blog?” and off we go again.