UPDATE: Turns out it WASN’T the BBC’s app after all.  So how come somebody could misuse the BBC name?


The BBC’s news app for iPhone has been broken for over 6 months

What a Big Marketing Mistake!

How hard can it be to make an app that will serve news summaries?

[UPDATE: 14th November 2009 - the new version of the App seems to be working (finally).  Well done BBC.  Now I can dump the ITN one.  I want my news serious and deep, know what I mean?]

[DOUBLE UPDATE: December 2009 - ended up dumping it finally because it still doesn't work]

I’m blogging this purely to give a little shout out to the BBC that their inability to a) create a working app or b) take the reams of feedback at the app store seriously sends a very strong message to the world: we are crap.

Big Marketing Mistake!

I wanted a BBC reader on my phone but it didn’t work. So now I have an ITN one instead. I’d far rather a BBC one. Geddit?

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