The BBC’s news app for iPhone has been broken for over 6 months
What a Big Marketing Mistake!
How hard can it be to make an app that will serve news summaries?
[UPDATE: 14th November 2009 - the new version of the App seems to be working (finally). Well done BBC. Now I can dump the ITN one. I want my news serious and deep, know what I mean?]
[DOUBLE UPDATE: December 2009 - ended up dumping it finally because it still doesn't work]
I’m blogging this purely to give a little shout out to the BBC that their inability to a) create a working app or b) take the reams of feedback at the app store seriously sends a very strong message to the world: we are crap.
Big Marketing Mistake!
I wanted a BBC reader on my phone but it didn’t work. So now I have an ITN one instead. I’d far rather a BBC one. Geddit?





